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Reebok Unveils its New CrossFit Commercial

Reebok’s new global marketing campaign featuring CrossFit kicks off this weekend, with advertisements featuring online, outdoor on print and our TV’s.

The theme of the campaign is “The Sport of Fitness has Arrived” and will be the first time CrossFit has ever been commercially advertised on such a scale.

The first TV commercial will get its first run during the Packers/Giants NFL playoff game on Sunday, but Reebok has already released it on YouTube for all of us to see.

Check it out and let us know what you think!

http://www.youtube.com/watch?v=YAu-ftOM3C8

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The Rx Review is an independent fitness website, reporting on the Sport of Fitness, functional fitness news, The CrossFit Games, health and diet related information, and also provides reviews on sports performance products.