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Soft2Bet’s Mission for a Healthier World Through Fitness And Education

In today’s world, wellness and education have become more than just trends– they’re critical topics for communities that strive to live happier and healthier lives. From access to mental health resources to fitness courses, the building blocks of well-being are finally getting the global recognition they deserve. Acknowledging this change, Soft2Bet has evolved beyond leading iGaming company to become a force for good through the Soft2Bet Foundation. With a clear mission to promote education, health and sustainability, the Foundation is building a healthier world one brick at a time. In this article, we’ll explore how Soft2Bet’s charitable initiatives shape communities and promote healthy habits. 

More About the Foundation 

Soft2Bet, a growing tech company in the iGaming industry, founded the Foundation and dedicated everything to creating meaningful change beyond just the entertainment sector. While Soft2Bet operates in almost 16 countries and serves millions of users daily, its charity initiative focuses on supporting children, animals and healthcare worldwide. The Foundation strongly believes that technology should be used to create a better world, emphasizing that every small act matters. 

The Foundation is working hard to provide equal access to education, healthcare, mental and physical wellness programs, sustainability initiatives and animal care. The projects are carefully selected to address the long-term needs of communities in need rather than providing short-term fixes. Founder Uri Poliavich believes that by blending innovation with compassion, companies can help to build a more connected, sustainable and humane future for all. 

soft2bet foundation Soft2Bet Foundation banner with 'Make World a Better Place' slogan and contribute button

Promotion of Healthy Lifestyles and Wellness

The Soft2Bet Foundation actively supports initiatives that promote mental and physical well-being among underprivileged communities. The CEO, Uri Poliavich, himself came from Soviet Ukraine. And he credits his upbringing as the source of his relentless hunger for meaningful change. His environment growing up demanded resilience, and through that, he deeply understood the importance of mental strength, opportunity, and progress. And not just for himself but for all those around him. The company also promotes a healthy workplace culture, developing an office culture that values work, life balance, workplace safety, and diversity, thereby demonstrating wellness-driven leadership from the inside out. 

Driven by this powerful mentality, the Foundation realizes the impact a good balance can have on overall quality of life. The Foundation collaborates with local companies and is dedicated to destigmatizing mental health issues, and providing accessible resources for those in need. On top of that, Soft2Bet promotes physical wellness by engaging the communities in sports, such as sponsoring local events and wellness programs. This support fosters social connections among people and creates a holistic approach to health as a whole. 

Soft2Bet Foundation banner with slogan 'Making the World a Better Place' and crystal heart graphic.

Foundation’s Most Notable Success

Yeal and Uri Poliavich founded the Yael Foundation in 2020 to enhance the quality of Jewish education worldwide. Inspired by the experience of growing up in Soviet Ukraine, the Foundation aims to ensure that Jewish children, regardless of their location or community size, have the opportunity to connect with their heritage. The initiative has supported over 100 projects – kindergartens, Sunday schools, and special education programs. Over 13,500 children globally have been positively impacted, growing daily. Beyond providing direct funding, the Foundation emphasizes building lasting relationships with grantees. This approach helps Poliaviches’ vision create a united global Jewish family bound by shared values and mutual support.​ 

What else does the Soft2Bet’s Foundation do to better the lives of others: 

  • Provides children with access to education for a brighter future
  • Supports individuals in need by offering essential resources
  • Engages in environmental initiatives like reforestation and clean energy
  • Funds animal rescue efforts and wildlife preservation programs
  • Uses technology and compassion to drive meaningful change
  • Believes small acts of kindness can lead to significant transformations

Soft2Bet is a huge inspiration for other companies. Many others have already started following in the same footsteps. Through the work of the Soft2Bet Foundation, the company is proving that innovation and compassion can — and should — go hand in hand.

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